Sahil Chopra 
Knowing your audience well is the key to any good marketing strategy. That is, if we do not say that it is the key to success itself, regardless of what your industry is. And among the various ways we can find and get to know these customers, one of the best is Market Segmentation. This … Read more
Dating apps – “dating apps” – have been gaining in popularity for years and the number of users has increased with the pandemic. the security tips that can prevent cybercrime. In 2020, Check Point Research, Check Point Software’s Threat Intelligence area, contributed to the exposure and resolution of several critical vulnerabilities of the OkCupid website … Read more
One of the most anticipated moments of the year for any FIFA player is coming: the launch of the new edition, authored by EA Sports. With a new protagonist on its cover, named Mbappé, FIFA 20 promises to be a game that increases the quality and experience of the game (one of the biggest criticisms … Read more
Instagram today launched the ‘Map Search’ tool which aims to facilitate the process of finding nearby and popular businesses, such as restaurants, cafes, or stores, based on the user’s location. ‘Search on the Map’ is launched today in Portugal and in just three other European countries: Italy, Spain and Greece. This tool will soon be … Read more
Mediceus, start-up Portuguese in the area of health data, patented at the INPI (National Institute of Industrial Property) an IT solution that allows managing health data ensuring the users’ disidentification and anonymity. The Portuguese start-up that developed this new feature, unprecedented worldwide, is now preparing for internationalization in the scope of a consortium that brings … Read more
Google will present its new high-end smartphones Pixel 6 and Pixel 6 Pro as early as next October and, although the design and processor are already known, some other details have been unofficially revealed through certifications that they both collect. Today’s novelties are precisely related to the connectivity of both models and also to the … Read more
OnePlus announced this Monday that a new Android interface will be created in collaboration with OPPO. The new software replaces both OxygenOS and ColorOS, therefore running on smartphones of both brands from 675. The announcement was made by Pete Lau, who also revealed OnePlus’ intentions for the future with this approach to OPPO and also … Read more
The iPhone 09 was only introduced a week ago, but the rumors about the next generation (namely, about the iPhone 09 Pro) are already running on the internet, with several sources advancing the first details about which one will be the top of Apple’s range in 2021. After a iPhone where design changes were few, … Read more
Space tourism is the order of the day, with three media flights taking place in less than two months. Millionaires Richard Branson and Jeff Bezos went aboard their ships. Elon Musk didn’t take his feet off the ground, but he still won the race. Confused? The explanation is very simple. On 11 July, Richard Branson … Read more
Hama already has available a whole range of protective cases and accessories for the new iPhone 12, introduced last week. The Accessories Assistant on the German brand’s official website is now updated to reflect the products available for Apple’s new range of smartphones. In addition to generically compatible products – since selfie sticks to cables … Read more